Isle of Capri rebranding Rainbow Casino as Lady Luck
VICKSBURG — The Rainbow Casino in Vicksburg will take on the name Lady Luck Casino next year. The Vicksburg Post reports the information was contained in the quarterly financial report by Isles of...
View ArticleMUW launches branding campaign with interactive sessions
COLUMBUS — Mississippi University for Women kicked off the early stages of its new branding campaign this week with the first of a series of interactive discussions. The Commercial Dispatch reports six...
View ArticleChoice Hotels adds Miss. properties for undisclosed sum
ACROSS MISSISSIPPI — Choice Hotels International has added 46 hotels to its family of brands. Under an agreement reached with affiliates of Colony Capital, LLC, including Colony Financial Inc., and...
View ArticlePaint company suing Sherwin-Williams over product name
HATTIESBURG — A local company has sued Sherwin-Williams for allegedly highjacking the name of its product. Tuff-Wall Inc. filed its complaint in U.S. District Court in Hattiesburg on May 15....
View ArticleClearwater Group strikes deal with Arkansas firm
JACKSON — The Clearwater Group, LLC has formed a strategic alliance with Impact Management Group (IMG), a full-service public relations, public opinion and public affairs firm specializing in corporate...
View ArticleSupervisor wants marketing, branding campaign
JACKSON — Hinds County Supervisor Kenneth Stokes wants to pay a Jackson-based company $25,000 to create a marketing and branding campaign, even though the Hinds County Economic Development Authority is...
View ArticleAg Museum introduces new branding effort
JACKSON — The Mississippi Agriculture and Forestry Museum has unveiled a new branding strategy, which includes a new logo and updated website as well as promotional materials and design templates for...
View ArticleCouncil rebrands in effort to push more visitors to Oxford Square
OXFORD — The Oxford Downtown Council has recently been rebranded as the Oxford Square Alliance. The Alliance has a new logo, and decals with the logo will be placed at member locations around the...
View ArticleTODD SMITH’S SPIN CYCLE: Facebook is changing news consumption
In many ways, a 26-year-old Facebook engineer is transforming the way the public consumes journalism. Greg Marra heads a team developed the technology that drives Facebook’s News Feed – the stream of...
View ArticleGin Creek Publishing to revive Laurel Leader-Call
LAUREL — The ReView of Jones County, owned by Gin Creek Publishing, has reached an agreement to purchase the Laurel Leader-Call name, masthead and subscription list. The terms of the transaction are...
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